Alex Gustafson, founder of KoaWare, shares his thoughts on the importance of video for real estate listings and details the journey leading to the creation of KoaWare.com. He also openly chats about wiping out in a skatepark at the age of 30.
01:20 – Has Inman Connect been an important resource for KoaWare?
03:15 – Growing up in Connecticut
05:50 – Alex’s entrepreneurial spirit as a child
08:35 – Alex’s first website sale
11:40 – I have to ask Alex a but about skateboarding
13:35 – Starting companies at a young age
22:10 – What does KoaWare look like today?
26:00 – Why are high-quality photos so important in real estate?
29:00 – a few tips from Alex on shooting better photos
31:05 – Image editing is easier than ever with companies like Box Brownie. Alex weighs in on the topic
35:30 – What one piece of advice would you give to a new agent?