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Video in Real Estate with Alex Gustafson of KoaWare – Episode 207

Alex Gustafson, founder of KoaWare, shares his thoughts on the importance of video for real estate listings and details the journey leading to the creation of He also openly chats about wiping out in a skatepark at the age of 30. 

01:20 – Has Inman Connect been an important resource for KoaWare?
03:15 – Growing up in Connecticut
05:50 – Alex’s entrepreneurial spirit as a child
08:35 – Alex’s first website sale
11:40 – I have to ask Alex a but about skateboarding
13:35 – Starting companies at a young age
22:10 – What does KoaWare look like today?
26:00 – Why are high-quality photos so important in real estate?
29:00 – a few tips from Alex on shooting better photos
31:05 – Image editing is easier than ever with companies like Box Brownie. Alex weighs in on the topic
35:30 – What one piece of advice would you give to a new agent?

Bill RIsser, Bill Risser

Bill has been producing The Real Estate Sessions Podcast since July 2015. Passionate about learning the backstories of Industry Leaders, Bill seeks out established professionals as well as up and coming stars in real estate.

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